How often should BB² & XX be re-applied to a site?

We typically recommend that deer supplements sites be freshened every week. This recommendation, however, is dependent on the amount of whitetail deer in your location. Sites with smaller whitetail herds or lower populations could be freshened every two weeks. BB² or XX deer feed products can be applied as frequently as you like. Keep in mind that while using Big & J products as attractants, gradually introduce feed so herds become aware of deer attractants in their area.