Whether you're wanting to implement a year-round feeding program to increase the health of your deer herd or you're wanting to target a certain buck on the top of the hit list, BB2 is the answer. I add proof to that with every new mount I hang on my wall.

Pete Alfano

Big & J was founded on the premise of developing the best deer management products on the market, allowing for hunters to grow, hold and harvest mature whitetails throughout a full calendar year.

The Herd Health 365 promise reaffirms our commitment to the animals we hunt, the QDMA (Quality Deer Management Association) and to you, our customers, by demonstrating that with each product purchased sporting the HERD HEALTH 365 logo, you are receiving a product that will positively impact your deer herd. This positive impact starts by only using the best products available in our products. Our products are also extensively tested in the field for their efficiency as well as in the lab by professional biologists, nutritionists, and scientists to ensure that our products live up to the highest standards.

Our dedication to the Herd Health 365 promise comes from our commitment to the QDMA, and the future of our hunting heritage. Helping to ensure that there are quality animals to hunt in the years to come is about more than just creating great products, it's about educating hunters and outdoor enthusiasts alike on how to manage their properties and get the most out of nature. It's one thing to create game changing products, it's another thing to dedicate oneself to ensuring that our kids and our kids' kids have the same opportunities in the wild as we did. To learn more about QDMA, check out their website and find out how you can join today.

Herd Health 365 is more than a promise, it is a movement and a dedication to the longevity of our hunting heritage through providing products and information that will help you to establish a sound and proper QDM plan for your deer herd.